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3 Reasons to Start Using Restaurant Table Tents

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When it comes to upselling, your servers, bar staff and even hostesses have it down. Your menu is laid out in such a way that many entrees are easily upsold – and overall you’re pretty happy with how sales are going this season. But what if you could do even better? While you may have well-trained staff that knows your menu up and down, they’re still human and a busy shift can have them flustered and turn them into “order takers” with very few suggestive sales. Table tents are a great solution for restaurants of any size.

3 Tips for Selling More Restaurant Gift Cards

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The holidays can be stressful for restaurants. With shoppers from all over trying to grab a quick bite before they head back out to battle the masses, just making sure that you’re delivering great service and food can be hard enough. But what about gift cards? You’re telling your servers to promote your gift cards and suggest them to every table, but sales aren’t looking that great. With the holidays starting to wrap up, if you’re not impressed with your gift card sales, you only have a few more days to get things right. In order to really maximize your gift card sales for the holidays, you have to get a little creative. Here are some tips for selling more restaurant gift cards.

4 Signs it’s Time to Re-Design your Restaurant Menus

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You probably worked hard on creating your restaurant menu. From carefully choosing each dish to finalizing layout, it’s a masterpiece in itself. But how do you know when it’s time to redesign your menu? If you’re considering a menu redesign, but haven’t yet determined if you’re really ready to take on the project, here are three signs that it’s time to re-design your restaurant menus. 

5 Items to Promote in your Spiral Bound Menus

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In 2015, odds are that you have some lofty revenue goals. The holiday season probably brought in a lot of shoppers, but you have big goals in 2015. In order to keep the momentum going, a little bit of creative marketing is crucial. Spiral bound menus are a great way for restaurants to showcase featured items, seasonal specials and more. If you’re looking for new ways to market your restaurant items in 2015, here are 5 products to promote in your spiral bound menus. 

3 Ways Salons and Spas Can Attract Last Minute Holiday Shoppers

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The holidays are always a little bit hectic. You’re booking appointments like crazy for holiday parties, everyone is working crazy hours, and you can barely keep your head above water. But after the dust settles, will you be happy with your sales? In order to get the most out of the holiday season, you need to make sure you’re marketing throughout. That means you have to generate buzz. If you’re wondering how to attract last minute holiday shoppers, here are some great tips that you can get started on.

3 Places to Use Signs to Sell More Salon Hair Products

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 The salon products that you carry were hand selected by your team of stylists or owners because you know they’re the best for your clients. But moving them off the shelves is easier said than done. In order to maximize your hair product revenue, it’s important to use the power of suggestion. But when you incentivize your hairdressers to sell, it often comes across as pushy. Signs are a great way to suggestively sell hair products without coming across as pushy. Here are 3 ways that you can use signs to sell more salon hair products.

4 Incentives to Include with your Salon Referral Program

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Let’s face it: your salon clients return to you time and time again because you perform miracles on their hair. Great hair is essentially your business card and it’s likely you’ve gotten quite a bit of business from happy clients singing your praises to their friends and family. On the other hand, relying on your clients to pass on your information to others can be a bit of a gamble. How can you even tell if your clients are sending you new business?

3 Indoor Signage Ideas to Increase Spa Sales

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Inside your spa, you like to maintain a calm environment that is conducive to helping your clients relax. Plastering signs all over your walls isn’t exactly your idea of a zen environment. An important thing to understand about marketing and signage is that it doesn’t always have to be tacky and loud. Small signs that are beautifully designed can go a long way to helping upsell services and increasing sales. Rather than being afraid to venture outside the box and create signage for indoors, here are a few indoor spa signage ideas that may help increase your sales.

Networking Tips for Salons and Spas

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When it comes to expanding your business, networking is a necessary evil. But when it comes to networking, it can sometimes feel like a little bit of a sales pitch. How do you get in front of your ideal customers without annoying everyone in the room? Being selective about the events that you choose to participate in can be a good way to make sure you’re being smart about your networking.

Banners for Salon and Spa Industry Tradeshows

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Whether you’re a vendor that provides produces to salons and spas or a salon and spa that is at a vendor showcase, it’s important to that your booth stand out. In addition to compelling collateral, a great booth layout and some branded products, you need to make sure that people can easily glance at your booth and understand exactly what you do and what makes you unique. Rather than telling each person that walks by (you’re grossly outnumbered at tradeshows, after all), a banner and banner stand can be a great way to catch their eye without using the “sales pitch” technique. Here are a few suggestions for banners for salon and spa industry tradeshows. 

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